FENALOC 61 Anuário Yearbook ABLA 2013 “Alice - Would you tell me, please, which way I ought to go from here? Cheshire Cat - That depends a good deal on where you want to get to. Alice - I don’t much care where. Cheshire Cat - Then it doesn’t matter which way you go.“ This dialogue, from ‘Alice in Wonderland,’ is almost unnoticed in this tale, but for me it maybe one of its highlights. It contains a subliminal message that makes us think: Where do we want to get to? In recent years, the vehicle rental sector in Brazil has faced increasing challenges, challenges that transcend the limits of individuality for our companies; challenges we must think more broadly about to overcome, to chart new paths, to go beyond the boundaries we are used to. FENALOC wants to represent the industry among other federations. This is our primary mission: to maintain the characteristics of our business, to focus on resolving the issues that affect our daily lives, to be part of a whole without straying from our path, to know where we came from, where we are, and where we are going to. We have an obligation to fill the gap that exists today in the sector’s chain of legal representation, and much has been done in this sense. The road is long and there is still a long way to go, but we cannot hide behind our limitations. Perseverance is not an option - it is what those who achieve victory do. We are no aimless. We have found north and it is FENALOC. Preserving our values is the greatest service we can provide for our companies and the vehicle rental sector in Brazil. A new look at safety and repairs Tel. (00 55) (61) 3225-6728 Fax (00 55) (61) 3226-2072 secretaria@fenaloc.org
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