14 Anuário Brasileiro do Setor de Locação de Veículos Brazilian Vehicle Rental Sector Yearbook 2026 FENALOC Unity, representation, and a forward-looking vision of the rental sector The vehicle rental sector in Brazil stands at a pivotal moment. As we expand our economic and social relevance — efficiently connecting people, businesses, and destinations — we are also operating in an environment of rapid transformation. This landscape requires institutional maturity, coordinated action, and, above all, unity. Fenaloc, in partnership with the Sindlocs, is guided by a clear commitment: to strengthen the sector’s representation, broaden dialogue with public authorities, and advance a modernization agenda that fosters competitiveness and legal certainty. In a rapidly evolving market, there is no room for fragmented agendas. We need to speak with one voice, with well-defined objectives, ensuring that vehicle rental is increasingly recognized as a strategic solution for mobility and productivity. The challenges are interconnected. Technological transformation (connectivity, data, telemetry, and new forms of contracting), changes in consumer behavior, the need for regulatory and tax predictability, as well as the energy transition, reposition the fleet and operation of rental companies at the center of debates. The challenges are interconnected. Technological transformation — including connectivity, data analytics, telemetry, and new contracting models — evolving consumer behavior, the need for regulatory and tax predictability, and the energy transition are all placing the fleet and operational models of rental companies at the center of strategic debate. Electrification, for example, has implications for infrastructure, costs, maintenance, financing, risk management, and public policies. If we are to move forward consistently, we need frameworks and incentives that reflect the operational reality of our sector. In this context, ABLA plays a key role as a major articulator of the market and sector information. The convergence with Fenaloc further strengthens our capacity to build consensus, elevate standards, and sustain a constructive narrative: vehicle rental reduces costs, enhances organizational efficiency, accelerates fleet renewal, and contributes to safer, more modern mobility. Our vision is both pragmatic and ambitious: to build an increasingly professional, integrated, and innovative sector — grounded in strong governance, responsibility, and investment capacity. To achieve this, we will continue to prioritize: (I) legal certainty and predictability; (II) a level playing field; (III) a regulatory environment that fosters innovation and sustainability; and (IV) the recognition of vehicle rental as a driver of economic development. Our message to the market is straightforward: let us move forward together. Unity is not merely rhetoric — it is a strategic imperative. It is through this unity that we will transform challenges into opportunities and consistently build the next cycle of growth for vehicle rental in Brazil. Luiz Felipe Nemer (President) and Lívia Villar (Vice-President) of Fenaloc
RkJQdWJsaXNoZXIy NDU0Njk=